Definition #
ML models processing viewer interactions to optimize live content delivery.
Key Characteristics #
- Emotion recognition
- Poll response tracking
- Heatmap generation
- Content adaptation
Why It Matters #
Increases viewer retention by 40% during webinars (Zoom 2023).
Common Use Cases #
- Virtual conferences
- Live product launches
- Educational webcasts
Examples #
- Hopin Insights
- Vimeo Livestream
- Brightcove Real-Time
FAQs #
Q: Privacy compliance?
A: Anonymizes participant data for GDPR compliance.
Q: Integration?
A: Works with Zoom, Teams, and custom RTMP streams.