Definition #
Multi-layered neural networks analyzing complex consumer patterns.
Key Characteristics #
- Image recognition
- Sequence
- Generative
- Cross-channel
Why It Matters #
Improves campaign ROI by 300% (Adweek).
Common Use Cases #
- Visual search
- Churn
- Creative
Examples #
- Albert AI
- Persado
- Emarsys
FAQs #
Q: Data needs?
A: Requires 10k+ samples per segment.
Q: Explainability?
A: Layer-wise relevance propagation.